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Further clarifications on the updated Adsense Terms and Conditions

Posted on: Tháng Ba 19, 2008

A few weeks ago, Google has already updated its Adsense terms and conditions, following that all registered publishers had to accept or reject this change. If you accept, you have to follow the updated version by creating a privacy policy and put it on your blog where visible to your readers. Otherwise, you can reject the changes and it also means that you will no longer be part of Google Adsense.

As the updated Terms and Conditions regarding the privacy policy page was not clear or too general, then a lot of publishers asking about the template of the privacy policy and here is the official answer from Google.

In brief, no format for you to follow and you are flexible to do it but must comply with all articles related to terms and conditions and program policies too.

Since updating our Terms and Conditions a few weeks ago, we’ve received a number of questions related to the new privacy policy and the display language within accounts. We’d like to address those two areas below — but please keep in mind that as with any legal terms, you may consider consulting legal counsel if you have law-related questions about our Terms and Conditions.

Privacy policy

Unfortunately, we can’t suggest any privacy policy language for your specific site, as all sites are set up differently and laws may vary across different countries. You might want to review online resources such as the Network Advertising Initiative (NAI), which suggests language for data collection of non-personally identifying information such as:

We use third-party advertising companies to serve ads when you visit our Web site. These companies may use information (not including your name, address email address or telephone number) about your visits to this and other Web sites in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by these companies, click here.

Further examples can be found in Appendix A of the NAI Self-Regulatory principles for publishers (PDF).

Further, you should put the privacy to your own language which are supported by Google Adsense, just one per country whether or not you have several official languages in your country.

Display language

At this time, the Terms and Conditions are only available in one language per country — whatever is determined as the legally binding language. As such, you might see that the Terms and Conditions are displayed in a language different from your Google interface.

You can read our updated Terms and Conditions in a different language, but please keep in mind that the Terms will vary according to the country or territory of your payment address. If you select a different country, the Terms and Conditions you see may not be identical to those appearing in your AdSense account, and therefore may not apply to you.

Good luck to you all and happy high earnings!


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